Social media

ThreadPostt_Slack

Threads: Let’s talk about it!

Let’s start with a quick summary Tech conglomerate Meta recently launched its latest addition Threads which is set to directly compete with Twitter. Threads introduces a platform centered around text-based conversations and public communication, providing users with the opportunity to engage in discussions on a wide range of topics and connect with creators. In just 7 hours, …

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Social-media

Why Your Influencer Campaign Isn’t Working

Influencer marketing has been on everyone’s lips since 2016. It is the digital marketing hack for growing following numbers, awareness, interactions, and conversion. The necessity and usefulness of Influencers have made people who create enjoyable content get rewarded for a slice of their audience’s attention. Since the demand for influencers increased, different classes and ranges …

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Importance of Storytelling In Brand Development

Skyword’s 2018 Content Marketing Continuum Survey, reported that 83% of successful content marketers indicated that storytelling plays a significant role in their content marketing. In this digital age, brands that understand the need to create a genuine impact and connection with their target audience often use authentic forms of storytelling to drive the right message. Brands …

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Search

The Impact of Search Engine and Display on Digital Marketing

When you type a keyword into Google, two types of results come up, they are paid and unpaid search results. The unpaid are organic searches created through content promotion on your sites in which Google relies on algorithms. Proper optimization of search engines can increase your page ranking and determine how high you appear thereby …

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“Social media is not just an activity; it is an investment of valuable time and resources.” – Sean Gardner

“Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you, but inform your thinking about ways to WOW your online presence” –  Sean Gardner (@2morrowknight)Most brands either big or small would say they want to be …

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Brilliant Ads – TD Bank Canada Says Thank You to their Customers

Advertising and marketing efforts are aimed at influencing the public to take a particular action or continue to take a set of actions. The advent of the internet has brought about new opportunities to reach potential customers and with it digital marketing (Content marketing, Social Media marketing, PPC, Display advertising e.t.c). This blog series (Brilliant …

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