Skyword’s 2018 Content Marketing Continuum Survey, reported that 83% of successful content marketers indicated that storytelling plays a significant role in their content marketing. In this digital age, brands that understand the need to create a genuine impact and connection with their target audience often use authentic forms of storytelling to drive the right message. Brands …
“Who are you?” That is one question many people would go to any length to find an answer. Man’s quest for self-discovery especially as it relates to finding and creating a fulfilling career path is definitely not a one-way street. So when Heineken’s Go Places campaign was launched in Nigeria on October 17, 2016, one thing was …
Go Places! The Heineken Global Talent Campaign That Shows Your True Character Read More »
09 – 09 – 2014. What does this date mean to you? If you’re still trying to figure it out then you ain’t no techie.:| Tuesday 9th of September is the day Apple is expected to announce the Iphone 6. Samsung released Note Edge this week, most likely in anticipation of the Apple event and …
Welcome to Lagos. The city of hustlers, entrepreneurs, the ambitious; the city where dreams are built and realized. Sometimes we get so caught up with so much work and activities that we tend to forget the things that matter. Family. Today, we take our journey of brilliant ads to Australia. A Country of over 22.4 …
The Guilt Trip – “There is no Force more Powerful than a Mother’s guilt” Read More »
Last week we featured creative advertising from TDBank Canada and we are happy that a Nigerian bank also found a creative way to give back to the society. Content marketing is an important part of any company engaging with advertising. It is a subtle and effective way of advertising that can have incredible success on a brand …
Brilliant Ads – “Frank Donga Speaks out on Ebola” Read More »
Advertising and marketing efforts are aimed at influencing the public to take a particular action or continue to take a set of actions. The advent of the internet has brought about new opportunities to reach potential customers and with it digital marketing (Content marketing, Social Media marketing, PPC, Display advertising e.t.c). This blog series (Brilliant …
Brilliant Ads – TD Bank Canada Says Thank You to their Customers Read More »
First of all, Introduction. Welcome to the Webcoupers blog. We are delighted to welcome you on a journey to discuss digital marketing trends and strategies aimed at increasing the reach and visibility of your business online. Webcoupers is a fast-growing full-service digital marketing agency with expertise in research, planning, creating and selecting the best online …
Copyright © 2023 Webcoupers
Terms and Conditions